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ANOTHER 10 QUOTABLE QUOTES TO ADD PUNCH TO YOUR EZINE, NEWSLETTER OR WEBSITE
1. Opportunities “In 20 years from now people will look back and wish that they could have started a business, invested money, bought shares or property during the early years of the new century, when there were so many new opportunities.” ...
Beyond the box with Google's Web API
Google, the most popular, and many say best, search engine, offers searchers many options to help them zero in on just what they're looking for. Although these search modifier features are documented on own site, many searchers, including...
Search the Web More Efficiently: Tips, Techniques and Strategies
Studies show that after email, searching the Web is the most popular activity on the Internet. Searching is easy; finding what you're looking for can sometimes be difficult. Hopefully the advice below will make your next Web search a breeze....
Site Bread and Butter work – The Web and Graphic Designer’s loss of EASY dollars
With the provision of a local ‘Control Panel’, on your computer ready to adjust the slightest of web site changes, additions or corrections; Web Designers or even traditional Graphic Designers can use, web hosting company, M6.net’s newest creation...
The 3 most common complaints against web site hosts
The 3 most common complaints against web site hosts are pretty commonplace these days. There has been a rapidly rising demand for web hosting services and many of the part-time basis-basement operations have found it virtually impossible to meet...
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Using an e-signature to guarantee a boost in your web traffic!
Using an e-signature is one of the easiest, most effective ways to bring targeted visitors to your site. Many webmasters waste this great opportunity to advertise their site, and bring potential customers to their site.
An e-signature is really your personal internet signature which you leave at the end of every piece of writing on the internet whether it is an email, article or forum post. Check out my e-signature below:
==================================== 100s of free ebooks and software products - Go to - http://www.info-ebooks.co.uk Email me: will@info-ebooks.co.uk ====================================
The aim of your e-signature should be to try and get people clicking on the link back to your site. Make sure you put your link in the signature where it is clearly visible. I suggest putting your link on a separate line from other text to make it easy for a viewer to know where to click.
Make sure you inform the reader where they’re clicking to. Include a small description of no more than 20 – 30 words that informs the reader where they’re clicking to and also sells the benefit of your site. Make it very clear how the viewer will benefit from your site if they click on your link.
Always include your contact information in your e-signature. People always want to know where to go if they have a problem or want more information. If they have to look around for your email, then they will be unimpressed and may pass on bad word about your site’s service to others. On the other hand, if they can contact you easily and you can reply quickly with a polite, helpful email, then they will very likely pass on good words to their friends. Including your contact information also invites people to ask questions or find out additional information. This gives you a possible new prospect, a new email address, and valuable information about an outsider’s views on your site which you could add to your FAQ page if it is a question, or a testimonial page if it is a positive comment. Leaving your contact information on articles you have written is extremely important. This will give publishers who might want to
include you article in their ezine a chance to contact you. Publishers will not include your article if they can not contact you first.
Try to make your e-signature stand out. Although e-signatures are the one of the most neglected ways of advertising, there are plenty of other people who are using them to boost their web traffic. I’ve found that the “=” sign is an effective way of making e-signatures stand out. If you are sending emails regularly with an e-signature then try to change the border of your e-signature now and again. If people see a difference in your e-signature it will rouse their curiosity and make them click on the link.
An alternative way of making your e-signature stand out is to use ‘P.S’ like you would in a written letter. People are naturally curious and are always going to read that last little bit of an email or article, just to find out what else the writer has to tell them. I find that this tactic is particularly useful when writing an informative email to subscribers about updates on my site.
Overall, I suggest experimenting with your e-signature until you have it just right. Ask your friends whether they think it is effective and whether it stands out sufficiently. Just keep on trying new e-signatures out until you get the highest response rates.
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For 100s of free ebooks and software about making and developing your internet site – Go to – http://www.info-ebooks.co.uk Email me – will@info-ebooks.co.uk
Please feel free to use this article in your ezine or on your site so long as the content remains unchanged and the author’s by-lines are included.
About the Author
William Johnston is the owner of http://www.info-ebooks.co.uk
For 100s of ebooks and software products about making and developing an online business - Click here
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